February 10, 2012Email Email Its Valentines Day, so love and passion abound today. While most people tend to celebrate their personal relationships on Valentines Day, businesses also deserve some love and recognition. For entrepreneurs, passion is often what drives them to start their own business. Is passion enough? Does raw talent trump passion? How can and should [...]
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February 7, 2012It is a certainty that your small business will face problems at some stage. Planning is essential to help you overcome these problems whenever they occur. Without a plan to give it direction, a start-up business is unlikely to survive very long. You need to be well prepared to cope with problems such as a [...]
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January 18, 2012Valentine’s Day 2012 is coming fast! According to the experts at the National Retail Federation, retail spending for the holiday will increase nearly 13 percent this year – that’s huge! On top of this, the average person will spend $116.21 on traditional Valentine’s Day merchandise this year, an increase of 12.8% over 2011’s total, with expenditures [...]
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December 29, 2011Call me a rebel… or a Scrooge… or a Grinch if you must, but I am so happy all this holiday nonsense is finally over. And as I sit here trying to come up with a blog for the new year, the word “resolution” keeps popping into my head and I absolutely REFUSE to give [...]
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December 12, 2011A SWOT analysis can identify a lot of exciting business opportunities that you were previously unaware of. The SWOT analysis examines the strengths, weaknesses, opportunities and threats that might have an impact on your business. If you are having difficulty identifying new opportunities then you will need to do some research. Here are some of [...]
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December 7, 2011Black Friday and Cyber Monday have come and gone and holiday shipping deadlines are beginning to loom. You’ve got your email marketing campaigns designed and scheduled (you do, right?) and have already dusted off and set up the seasonal decorations in your store or office. While it might be tempting to think that it’s time [...]
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